Another showcase of things to come. Our team are well on track to showcase some examples in the coming weeks. Stay tuned…
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Forever 21–Times Square Digital Billboard
Amazing interactive billboard for fashion brand Forever 21 in Times Square. The digital billboard featured models interacting with the crowd below!
Trade Shows and Events
Standing out in a sea of vendors is like throwing out a message in a bottle. Create a safe harbour for prospects with an interactive display that attracts passers-by, increases dwell time and inspires return visits by creating memorable interactive experiences that add new dimension to your brand message.
With interactive marketing customized to the needs of your industry and campaign, an interactive wall, table, floor projection, or screen builds more than leads – it builds relationships.
Here is a fantastic example from one of our suppliers.
Projection mapping – Creating stunning event backdrops
Projection mapping [the practice of sculpting video content to match the surface geometry it’s being projected on] is not necessarily a new technique, though it’s rapidly increasing in both popularity and complexity among the masses…making it more difficult for companies producing the content to stay competitive in the craft.
A next-generation digital book
We love the possibilities of the new digital publishing age and being able to become part of and interact with the authors story. Don’t get me wrong I love the feel of a good all fashion book in my hands and we should never take that away but there is definately a time and place for innovative, learning experiences such as this piece which brings new experiences to the viewer. WOW!
Software developer Mike Matas demos the first full-length interactive book for the iPad — with clever, swipeable video and graphics and some very cool data visualizations to play with. The book is “Our Choice,” Al Gore’s sequel to “An Inconvenient Truth.” Check it out.
Shake up your story
Artist Raghava KK demos his new children’s book for iPad with a fun feature: when you shake it, the story — and your perspective — changes. In this charming short talk, he invites all of us to shake up our perspective a little bit.
A magical tale (with augmented reality)
Marco Tempest spins a beautiful story of what magic is, how it entertains us and how it highlights our humanity — all while working extraordinary illusions with his hands and an augmented reality machine.
