Latest from SMPC | view all
- HAYS Powers Up once again for 2010 Awards
- Another spectacular night was held at the Big Top in Luna Park for the 2010 HAYS Awards. SMPC helped theme the black tie event with a touch of power dressing... Check out the full story...
- Raine & Horne utilises SMPC creative team
- SMPC is set to provide Raine & Horne with much needed creative and production support and to help roll out a range of online and print promotional tools to the larger Raine & Horne team of agents Australia-wide. Check out the full story...
- Allora Accessories launches in Melbourne
- Allora launches its new range of luxury accessories at the Melbourne Home and Giving Fair this week. Check out the action...
Recent projects
SMPC is a strategically led design-focused creative studio based in Sydney.
Our design, marketing and production experience has shaped our friendly, results driven
approach in delivering cut-through solutions which reinvigorates brands and businesses
of all sizes and structure.
We have an solid track record of producing effective design, digital and branding
work for a range of industries and well known brands.
Check out our featured work to find out why you may want to give us a call on 1300 123 246.
Tell me more about SMPC...
In an industry where the most experienced people spend their time managing others,
we think it’s better to concentrate on what we’re good at. Our designers design,
the copywriter writes and so on.
This means our clients get better work at a more competitive price and we get to keep doing
what we love.
We’re all about delivering tangible business results for our clients. These results come from
campaignable creative ideas and painstaking execution.
Cutting corners is definitely not our thing. We don’t even own scissors.
We don’t hide behind account managers. Our clients can always talk to the people
actually doing the work.
This ensures a better working relationship and a better end result.
Forming long-term partnerships with ambitious clients is important to us. We help businesses
of all sizes, from global brands to ambitious start-ups, and we love a challenge.
If we sound like the sort of creative people you would like to work with, send us a message.
We create memorable visual communications that engage target audiences, build brands and achieve results. Our work is strategic, timely, innovative and successful. You can come to us for logos and brand identity rollout, event or product launch creative, website design, digital marketing, print design, brand strategy or an entire nation-wide campaign rollout.
Despite our studio being packed with creative design projects, ideas and much more, we've only chosen to showcase a few select projects to give you a taste of our capabilities and experience. Enjoy!
If you like our work and would like to engage our services please get in touch.
Client feedback
SMPC provided Asciano with creative solutions in relation to a targeted employee communication exercise. We found SMPC extremely innovative in their approach in finding a tailored solution and delivered above our expectations.
Mark Rankmore | Director Human Resources - ASCIANO LIMITED
asciano.com.au
Take your pick
Audi | Event Creative Support
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Firstname Lastname | Company
www.audi.com.au
- Client: Audi Australia
- Delivered: Graphic Design and Print
We love events, so much so we provide Audi Australia with event creative support for key media forums, VIP customer events, drive programs and new vehicle product launches.
Here is a cross section of creative showing some of our favourite projects to date covering invitations, media kits, drive programs, point of sale, large format signage and limited edition publications.
Enjoy!
BeefEater Barbecues | Graphic Design, Press, Photography, Image Retouching, Illustration and Print
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"Whether we need a one page flyer or a new product booklet, SMPC are up to the challenge. Working with our two brands, St George Appliances and BeefEater Barbecues, SMPC are always able to come up with creative and original concepts and designs, and never miss a deadline.
They always give 100% when it comes to attention to detail and project management, meaning I never have to worry that a job won’t get finished, or that we won't be more than happy with the finished product."
Maryanne Grigoras | Marketing Executive - BeefEater Barbecues
beefeaterbbq.com
- Client: BeefEater Barbecues
- Project: Promote BeefEater through Press and Product Range Catalogues
- Delivered: Graphic Design, Series of Press and Magazine Advertising, Photography, Image Retouching, Press Advertising, Illustration and Print
BeefEater have been making authentic Aussie barbecues for more than 22 years and are the largest independent barbecue manufacturer in Australia. The BeefEater trade mark is more than just a ‘brand’; it’s a reputation. A reputation built on outstanding durability, faultless performance, functional design and stylish looks.
SMPC was briefed by BeefEater to design and produce a new range of retail product catalogues for their new Outdoor Kitchens, Signature Series and Mates For Life barbecue and accessory ranges.
Commonwealth Bank | Graphic Design, Illustration and Flash Animation
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Firstname Lastname | Company
www.commbank.com.au
- Client: Commonwealth Bank
- Project: Growing Your Brand Culture
- Delivered: Graphic Design, Illustration and Flash Animation
Commonwealth Bank’s Direct Banking division wanted to create a culture to drive their Ten Five One strategy.
SMPC was briefed by CBA to create an animated presentation to appeal to their predominately Generation Y staff across 6 call centres Australia-wide. The presentation was a huge success and is currently being developed across other mediums.
Dashing Print North Sydney | Graphic Design, Website Design, Illustration, Flash Animation, Print
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" Only one word can do justice to the work SMPC has done for us… WOW!
Sean and his team have a fantastic flair for creative design and brilliant branding ideas and it shows up in everything they do. "
Russell Kavnat | Client Service Manager
Dashing Print North Sydney
dashingprint.com.au
- Client: Dashing Print
- Project: Total brand revitalisation
- Delivered: Graphic Design, Website Design and Content Management System, Illustration, Point-of-Sale, Flash Animation, Photography, Copywriting, Print
For over 26 years businesses in Sydney have been turning to Dashing Print for reliable, fast and professional printing that can really save the day.
SMPC was briefed by Dashing Print to completely overhaul their branding, revitalise their image for existing customers and to introduce them to potential customers by clearly identifying their key products and services.
Permaconn | Graphic Design, Website, Rewards Program, PR, eMarketing, Print
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Paul Behr | Radio Data Comms
permaconn.com.au
- Client: Permaconn
- Project: Total brand revitalisation
- Delivered: Graphic Design, Website Design and CMS, Print, Copywriting, Press Advertising, eMarketing, Rewards Program
Permaconn is the first GPRS back to base system of its kind in Australia, and signifies the culmination of innovation, problem solving, and a pledge to excellence – all of which are key components of the Radio Data Comms operation.
SMPC was briefed to completely revamp the Permaconn brand, then create and roll-out a product and brand awareness campaign covering magazine advertising, print, website, rewards program and eMarketing.
Sqware Peg | Graphic Design, eMarketing, Photography, Signage, Print Campaign
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Firstname Lastname | Company
www.sqwarepeg.com
- Client: Sqware Peg
- Project: eMarketing Campaigns
- Delivered: Graphic Design, eMarketing Campaigns, Copywriting, Image Searches, Conference and VIP Signage, Print
Reach your audience through targeted email campaigns.
Sqware Peg is a leading provider of services and solutions for On-Demand business applications in the Asia-Pacific region. Specialising in Software as a Service (SaaS), we work with global providers of Customer Relationship Management (CRM), Marketing Automation, e-Finance & Web Optimisation applications.
SMPC produced an array of fresh email and landing page campaigns for Sqware Peg and their clients to target specific customers and to promote up and coming events.
entoure | Graphic Design, Branding, Photography, Website Support, Signage, Merchandise, Print
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"We have been a client of SMPCreative since 2008 and have been very happy with their creativity and their professionalism. Main areas of engagement were to carry out a rebrand of our flagship business model entoure, create new brands across springin2summer, bikeconnect and a new and exciting community based charity event called wigs4kids. Without exception, the SMPC team quickly identified our needs, managed tight timeframes and budgets and provided innovative yet identifiable brand symbols and corporate presentations that have allowed us to quickly promote our business and save kids lives. We will continue to use SMPC and look forward to the next opportunity."
Kent Williams | Director
entoure | entoure.com.au
- Client: entoure - cycle for life
- Project: Description
- Delivered: Graphic Design
SMPC was briefed by entoure to completely overhaul their branding and to revitalise their image in the charity fundraising space. As well as revitalising entoure we have developed completely new brand idedntities for new businesses Spring in2 Summer and Wigs4Kids.
The highlight was the result of the photoshoot and retouching of the new entoure brand image.
St George Appliances | Graphic Design, Press Campaign, Photography, Image Retouching and Print
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"Whether we need a one page flyer or a new product booklet, SMPC are up to the challenge. Working with our two brands, St George Appliances and BeefEater Barbecues, SMPC are always able to come up with creative and original concepts and designs, and never miss a deadline.
They always give 100% when it comes to attention to detail and project management, meaning I never have to worry that a job won’t get finished, or that we won't be more than happy with the finished product."
Maryanne Grigoras | Marketing Executive - St George Appliances
sga.com.au
- Client: St George Appliances
- Project: Promote the St George Appliances brand through selective Advertising Campaign and Product Range Catalogue
- Delivered: Graphic Design, Magazine Advertising, Photography, Image Retouching and Print
With a heritage stretching more than 60 years, St George has enjoyed a well earned reputation for making ovens, cooktops and rangehoods that Australians love.
SMPC was briefed to design, photograph and produce a series of targeted press advertisements to promote the St George range of hancrafted ovens. In addition SMPC designed, photographed and printed the latest stunning product range catalogue.
In store now!
Grow your brand with SMPC | Design, branding, concept development, online, events, campaigns, point of sale, print...
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Firstname Lastname | Company
www.smpcreative.com.au
- Client: Various
SMPC believes that a ‘Brand’ is the promise, the big idea, and should activate expectations that resides in each customer’s mind about a product, service, or company. People fall in love with brands, trust them, develop strong loyalties to them, buy them, and believe in their superiority.
The brand is shorthand.
It stands for something.
If you would like your brand to stand up and be noticed then SMPC are the creative team that can help you.
Client J | Graphic Design
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Firstname Lastname | Company
www.clientdomain
- Client: Client J
- Project: Description
- Delivered: Graphic Design
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Graphic Design & Concept Development
Graphic design is at the core of everything we do. We deliver innovative creative solutions and pitch ideas and concepts which are designed to engage, excite and inspire. Our design work is always strategically led and focused on communicating our clients’ unique messages.
Branding and
Campaign roll-out
We create, nurture and develop brands to realise their full potential. Our unique ability to simplify, create, manage and roll out brand campaigns across multiple mediums is at the forefront of what we do.
Logo Design & Brand Identity Development
We create flexible and highly communicative brand identities and style guidelines for high-end brands of all sizes. We believe in a timeless, crafted aesthetic and ensure that each of our identities has the capacity to evolve alongside the businesses it represents.
Event Design & Product Launch Creative
SMPC has an extensive background in designing and producing event and sales communication tools that engage consumer to brands. Eye-catching creative and theme ideas that demand attention from product and media launches, trade stands, sailing regattas, drive programs, conference and national road shows.
Corporate Communications
From designing and producing engaging sales presentations, to sponsorship proposals, to onscreen presentation that demand attention, SMPC has got you covered.
Designed to Print &
Print Management
We create print that resonates with its audience. From invitations, brochures, packaging and publications to signage, stationery and event collateral, we produce strategic solutions that are fit for purpose.
E-marketing that drives sales and traffic
We deliver creative digital marketing solutions, from HTML email campaigns and banner advertising to social media, that realise tangible business benefits.
Web Design, HTML, Build and CMS Management
We develop powerful, results driven websites that are built to perform. Our websites are beautiful to look at, versatile, a delight to use and accessible to anybody.
VIEW OUR PORTFOLIO
Suite 102. 3 Eden Street, North Sydney
